We love supporting projects of substance, and campaigns aimed to make a difference. We love supporting companies that care about impact as much as, or more than, profit. Today we are happy to share “Together We Rise” as imagined by @lo_la_creative and commissioned by GRRRL Clothing … GRRRL is a brand that empowers women .. to be themselves, to feel beautiful, to feel powerful and to BE equal. Massive thanks to LO:LA & GRRRL for bringing us in to help bring this to life!!! #GRRRLArmy #yougoGRRRL #STOP the bulls#it and start working #TOGETHER #TOGETHERWERISE
From GRRRL:
When we told you “no”, that should have been enough.
When we say “stop”, you stop
But you didn’t.
So now you answer to us.
Everything we do, we will do together
Every rule we rewrite, the next generation can’t ignore.
Together we will make it stop.
Together we will rise.
This is the #grrrlarmy. And we will make this change. “She shouldn’t have talked back to the police”. “Why didn’t you leave after the first incident?” “You should have worn something different.” “They chose that lifestyle so they can deal with the consequences.” How many of you have been on the receiving end of vile abuse in some form?
And when you tried to speak up, did you witness others responding to your experience with criticism and judgement?
This isn’t about pointing fingers.
This isn’t about being victims.
This isn’t about revenge.
This is about realising that we are at a time where WE get to choose how the story ends.
From the start of GRRRL it’s been “all for one and one for all”
We don’t have to like each other, but we sure as hell have to love and respect and lift each other up as women.
Then (and only then), do we get to rewrite the rules.
WE get to create a new future; one without a hierarchy of ‘greater importance’, and one containing harmony amongst all.
In order for us to succeed, we have to come together.
We can’t show up when it’s convenient for us, or when we ‘think’ something impacts us directly.
If it affects you, than it affects me, and that impacts WE.
If we see something, we say something.
We listen to understand, not to be right.
We believe.
We rise together.